Asset Management · Enterprise Portfolio · Long-term capital.

Governance

How we govern what we own

1st Choice Holdings is the asset manager and parent. It provides capital, ownership standards, governance, and strategic direction for the businesses it owns.

We invest with patience, govern with discipline, and build with the expectation that enduring businesses are created over years, not quarters.

Ownership standards

  • Standards for what we own

    We own each business on its own results. Management is held to clear standards for performance, risk, and governance for as long as we own the company.

  • Capital discipline

    We allocate long-term capital where innovation, disciplined governance, strong operations, and market relevance can create enduring value. We add operating businesses when the ownership case is sound.

  • Risk

    Risk is part of the standard we set with management: performance, risk, and governance, applied to the business as it is run. Each company is judged on its own customers, management, and results.

  • Long-term stewardship

    We take a long-term approach to ownership and capital allocation, and we support portfolio companies with resources, governance, technology, and strategic perspective. Long-term capital. Lasting value.

Protect value. Create value. Compound value.

Separate operating companies

These are separate operating businesses. Each one has its own customers, management, and results. We own them for the long term, provide capital where it is needed, and hold management to the standards above.

  • Consumer Goods & Retail Supply

    Retail Auctus

  • Commerce & Marketplace Infrastructure

    Plentrove

  • Procurement & Enterprise AI

    UPM

  • Responsible AI & Governance

    The Governance Agency

  • Sustainable Agriculture

    1st Choice Fertilizer

  • Sustainable Consumer Products

    Purr Shell

We own operating businesses across consumer goods, agriculture, commerce, procurement, and governance. The companies shown here are current holdings. Each has its own customers, management, and results, and we add businesses when the ownership case is sound.

Portfolio company

The Governance Agency

This page describes how the parent company governs the businesses it owns. The Governance Agency is a separate operating company in the portfolio.

The Governance Agency builds governance capabilities around responsible technology adoption, enterprise accountability, risk, and compliance.

It advises boards and management on technology risk, accountability, and compliance.

Our Vision

Protect value. Create value. Compound value.

  • Provide capital, ownership discipline, governance, and strategic direction
  • Own each business on its own results
  • Support companies with resources, governance, technology, and perspective
  • Take a long-term approach to ownership and capital allocation